MARKETING/ advertising/
CROATIAN/ BERLIN, GERMANY

Marketing and advertising specialist with over 7 years of experience in strategic planning, brand development, and creative execution, particularly in the automotive and motorsport landscape. Currently based in Berlin, I have worked for global brands like Kia, Hyundai, and Genesis, transforming data-driven strategy into unexpected ideas that resonate with international audiences, challenge traditional marketing approaches, and drive results.

I bring experience in building strategic partnerships, expanding business portfolios, and implementing PR strategies that drive brand loyalty and community engagement. My skill set spans from copywriting and art direction to production oversight, enabling me to lead projects from concept to execution with agility and a sharp eye for detail.

Working in advertising on award-winning projects has taught me to move fast, work independently, prioritise craft, and always push each project beyond the original brief.